According to MarketsandMarkets™, the captive portal market size is projected to grow from USD 0.9 billion in 2023 to USD 1.7 billion by 2028, at a CAGR of 13.4% during the forecast period. Boosting marketing efforts through a captive portal will drive market growth. Captive portals can boost marketing efforts by allowing businesses to customize the user experience, deliver targeted messaging, collect valuable data, engage with customers, integrate social media, and drive upselling and cross-selling.

Source:  https://www.prnewswire.com/news-releases/captive-portal-market-worth-1-7-billion-by-2028---exclusive-report-by-marketsandmarkets-301872675.html