In his role as the Creative Director of Louis Vuitton, Nicolas Ghesquière consistently taps into a diverse array of talents to lens the advertising campaigns for the esteemed French fashion house. Among the notable photographers enlisted by the French-Belgian designer are luminaries such as Bruce Weber, Ethan James Green, Steven Meisel, and David Sims. The latest addition to this roster is Jamie Hawkesworth, unveiled as the photographer for Louis Vuitton’s Cruise 2024 advertising campaign.

The campaign’s aesthetic mirrors the ambiance of the fashion show, set against the picturesque backdrop of Lake Maggiore in Italy. Capturing Ghesquière’s ensemble, featuring Chu Wong, Mica Argañaraz, Valentina Castro, Ida Heiner, and Emma Laird, Hawkesworth skillfully photographed the cast during the golden hour on the enchanting Isola Bella island.

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