Business Insider has launched its first list recognizing the rising marketing talent at brands.

These marketing professionals come from established brands like Procter & Gamble and Frito-Lay as well as challenger ones like Kin Euphorics and Verb Energy.

They're shepherding breakthrough campaigns, setting up internal agencies, or using media to reach consumers in new ways.

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Introducing the rising stars of brand marketing.

This is Business Insider's inaugural list recognizing the rising talent reshaping marketing at established brands like Procter & Gamble and Frito-Lay and challengers like Kin Euphorics and Verb Energy.

Whether leading breakthrough campaigns, setting up internal agencies, or building media plans to reach consumers in new ways, these marketing professionals are shaking things up at their companies.

A similar list profiling the up-and-comers at agencies on Madison Avenue is set to publish at the end of the year.

The list is based on our reporting, nearly 70 nominations, the impact they've had on their companies, and their leadership potential. They sit below the CMO level and represent a variety of roles and backgrounds, including media and creative.

Scroll on to see the 25 rising stars of brand marketing, listed alphabetically.

Source: Business Insider

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