Most Famous 4 Ideas for Amazing Brand Activation (2022) - 1 minute read
Let’s face it: it’s difficult to engage audiences with interactive experiences and content. Even the most experienced event marketers need inspiration from time to time. And with all the new trends in virtual events and changing audience needs, marketers need to stay agile and creative to deliver best-in-class brand experiences.
We’ve rounded up ten of our favorite influential brand activations so you can quickly learn what other brands are building for their campaign and audience experiences! Read on to find the answer to what brand activation is. Then, explore real-world brand activation examples from great brands and a few tips and ideas to bookmark.
What is brand activation?
Brand activation is any marketing event, campaign, or planned audience interaction that helps a business achieve its goals. Goals may include expanding audience reach and building relationships with new and existing customers. Brand activations can include anything from art installations to interactive videos to wayfinding Read More