Essentials - Website (Quality Web Design & Aesthetics & Quality & Optimised Website Contents) - Blog (Regular Anecdotal & Quality Contents & Attributes) - FaceBook Page - LinkedIn Profile - Twitter Account Both together make a productive pair. A website is near static while a blog is the active arm of online presence. The website is the front a mouth piece and a brand insignia. A blog is the one that highlights skills, services and offerings. It is refreshing, informative and continuous: past perfect, present perfect and future perfect. Website and Blog work in conjunction whether you are a company a brand, service anything. Remember the combination is magical for reputation building and conversion but basic rules apply. - Informative Unique Website Contents - UX Link Architecture - Relevant add to information attributes - Regular Blog Updates - Anecdotal Informative Blog Contents - Topic Specialization for company/personal Blog - Content Curation for Other Blogs - Regular inputs Article links, Images and Videos on Social Networking Sites - SEO or Search Engine Optimization - Strong Digital Presence with Addition of Infographic and Company/Personal Videos - Web Saturation - Link Building For Referral - Regular Research and Analysis Yes! No cheap design! No cheap contents! The first step to online success or Internet Business. Regularize search engine optimization especially quality link building campaigns. Regularize digital marketing inputs. Landing page optimization UX, Attributes & Call For Action! Club together PPC (Adwords) And Seo Exercise mandatory for big businesses. Why! While PPC results can be instant Seo results are time bound but the rankings achieved will reduce PPC cost by no need to bid on terms where ranking has been achieved. Remember the web is quality driven and tough competition exists hence either you are a serious and committed player or you are not there at all. On the Internet! ======================================================== Uday is a blogger and provides Digital Marketing & SEO Services. He creates quality links. He also provides website contents in English. He has ten years of experience in this trade. Uday Teaches Digital Marketing in his home town Jabalpur. Uday is also a freelance naturalist/birder and loves to blog on wildlife. He can be contacted at : pateluday90.com Mobile: 9755089323