Affiliate Marketing How to Find High-Paying Programs As A Beginner - 7 minutes read
What is affiliate marketing?
Affiliate marketing involves earning a commission by promoting a product or service made by another retailer or advertiser. It is a monetization model where an affiliate partner, which is you, is rewarded a payout for providing a specific result to the retailer or advertiser.
Is affiliate marketing worth it?
There’s no doubt affiliate marketing is worth it, given its growth in popularity. Statista estimates the affiliate marketing industry will reach $8.2 billion by 2022, up from $5.4 billion in 2017. It’s also a low- to no-cost business venture you can profit from immensely.
It’s easy to execute
Your side of the equation simply involves handling the digital marketing side of the building and selling a product. You don’t have to worry about the harder tasks, like developing, supporting, or fulfilling the offer.
It’s low risk
Since there’s no cost to join affiliate programs, you can start making money with an established affiliate product or service without any upfront investment. Affiliate marketing also can generate relatively passive income through commission — the ideal money-making scenario. Though initially, you’ll have to invest time creating traffic sources, your affiliate links can continue to deliver a steady paycheck
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It’s easy to scale
Successful affiliate marketing offers the potential to significantly scale your earnings without hiring extra help. You can introduce new products to your current audience and build campaigns for additional products while your existing work continues to generate revenue in the background.
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How affiliate marketing works
Affiliate marketing involves referring to a product or service by sharing it on a blog, social media platform, podcast, or website. The affiliate earns a commission each time someone purchases through the unique link associated with their recommendation.
You show an ad or a link for Store Z on your website, blog, or social network.
A customer clicks your unique link.
The customer purchases Store Z.
The affiliate network records the transaction.
The purchase is confirmed by Store Z.
You get paid a commission.
Commission rates vary depending on the company and the offer. On the low end, you’ll earn about 5% of the sale but, with some arrangements, you can earn as much as 50%, usually when promoting a class or event. There are also affiliate marketing programs that provide a flat rate per sale instead of a percentage.
How to start affiliate marketing
Not too difficult, right? Just like running your own small business, becoming a successful affiliate takes dedication and discipline. Use the following step-by-step guide to start your affiliate marketing business.
Pick your platform and method
The first step is figuring out the platform you want to build your audience around. Every affiliate marketer has a different approach and platform. There are many affiliate marketing ideas you can choose from based on different methods:
Niche topic and review sites.
These are sites that review products for a specific audience or compare a line of products against their competitors. This method requires you to create content related to the review space and post regularly to draw in an audience.
Digital content. Digital content creators include bloggers, YouTubers, or social media influencers. They create niche content that resonates with a target audience. The goal is to organically introduce niche products their audience will enjoy. This increases the chances they’ll buy and you’ll earn an affiliate commission.
Courses, events, workshops. If you’re an educator, you can integrate affiliate partnership offers into your events
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Find your products
To earn revenue as an affiliate marketer, your audience needs to connect with what you’re saying. The items or services you promote need to be products they genuinely need. Getting this wrong can hinder your success and diminish your credibility — as well as your audience.
If you’re curious where to look for products or brands to work with, don’t worry. There are tons of affiliate marketplaces, including:
Affiliate Future
AvantLink
CJ Affiliate
ClickBank
FlexOffers
LinkConnector
RevenueWire
ShareASale
Another option is to visit the websites of the products and services you use and like to see if they have an affiliate program. Large companies often have programs they promote on their sites, such as Amazon Associates or the Shopify Affiliate Program.
Choosing your first affiliate program
As you brainstorm products or browse through affiliate platforms, the most important criteria to keep in mind is that the product should be aligned with your audience, or the audience you hope to build. Ask yourself, is it something your target audience would find valuable? Does it fit with your area of expertise?
Promoting your affiliate offer
As we mentioned earlier, affiliate marketing revenue eventually can become a form of passive income, but you still have to do some heavy lifting upfront. The success of your program will depend on the quality of your review.
To create a good review, it’s best to get personal. Share your experience in your blog, social media post, or video. If you’re writing a personal review, give a candid opinion based on your experience with and knowledge of the product. The more open you are, the more authentic you will be. People will be more comfortable following your advice if they feel they can trust you.
Trust is a key factor in your affiliate marketing efforts because people need to trust you enough to act on your recommendations. The level of trust you’ll need to make affiliate sales depends on your industry and the products you’re recommending — for example, it takes more trust to be an effective affiliate for a $1,000 course than it does for a $20 t-shirt.
Talk to a product expert
Another option is interviewing others who use the product or service or even interviewing the person who makes or sells it. This can give your review more depth, creating a narrative for the reader.
Create a product tutorial
While your success with affiliate marketing can depend on the overall size of your following, another way to drive higher-converting traffic is by providing a tutorial on the offer.
Find relevant search terms
If you’re promoting an offer through a blog post, research which keywords someone might use in a search engine to find an answer to a related problem. Google Ads Keyword Planner is a good tool that can help. (It’s free to use, but you’ll need to create an account.)
Consider your angle
Depending on your offer, figure out how much energy you should invest in instructional or tutorial content, which is often a natural lead-in to someone trying a product for themselves.
For example, you could record a video of yourself using and getting the most out of a physical product or showing off the benefits of a digital product, like software. Unboxing posts are popular, so if you receive the product in the mail, document your experience opening it up.
Set your distribution strategy
Once you’ve written your promotional content, share it on your website or social media platforms. If you have a subscriber list, you can create an email marketing campaign. And be sure to have an affiliate marketing hub on your website with a Resources page where you share a quick list of all of the tools you use and love.
Try offering a bonus
Sometimes marketers promote their affiliate programs by offering bonuses to anyone who purchases the offer. For example, you could give a free ebook you wrote to any follower who makes a purchase. Promotions like this encourage customers to buy by sweetening the deal. They’re especially persuasive if the bonus you offer is something you normally sell because then shoppers can see its actual dollar value right on your site.
Keep things legal and above board
Don’t forget to disclose to followers that your post contains affiliate links. For one thing, it’s required by the FTC. But explaining the reason for your affiliation also can help you connect with your audience.
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For the purpose of transparency, this post contains an affiliate link I may get little commission if you make any purchase through this article thanks.