Self-publishing a book requires you to make many decisions, including whether to stay print-only or offer your work in alternate formats. There is a case to be made for eBooks and audio books, as you may have already discovered when researching how to market a book. Each can add to sales and be valuable in your marketing efforts – more about those later. Part of the reason some writers may consider skipping them is because about 80 percent of books are still read in physical copy form. It comes as a surprise to some who assume that technology would have made printed copies obsolete.

First, let's consider eBooks. They can be a helpful and low-cost way to climb the recommendation ranks of large online booksellers. For example, when you launch your book, you could run a temporary price promotion where eBook downloads are very affordable. When people purchase them, you ring up sales and catch the attention of the booksellers' algorithms. Brisk-selling books become more highly recommended, and soon, you're being put before thousands of potential buyers. Without the eBook, you'd be hard-pressed to generate quick sales while taking only a minor financial hit to do it.

Like eBooks, audio books only contribute a small percentage to expected sales revenue, but they have other promotional value. Many authors read their books for the audio version, creating a package that can be excerpted, perhaps even as "sound-bites" for specific needs. Again, like eBooks, there isn't a significant cost involved in producing an audio book, and you may decide to do so for various reasons. The decision about where to sell your book (and downloads if applicable) rests with you, and directly from a website you control gives you the highest profit margin. But it requires an eCommerce setup.

One of the ways to improve your self-published book project and your chances for success is to avail yourself of industry pros for support. They can work with you throughout planning and deciding how to handle many opportunities. Before dismissing any possibilities, it's wise to think them through and consider especially their value for your genre – it's not always the same. Audiobooks and eBooks also make your work available to audiences that might not consume it if offered only in printed form. Depending on your goals and reasons for writing a book, you may want to consider both carefully.

Business Name:- Smith Publicity, Inc.

Address:- 1415 Marlton Pike East Suite 402, Cherry Hill, NJ 08034

Phone:- 856-489-8654