Kim Kardashian-West Has Announced Her Kimono Shapewear Line

It would seem that the world is truly Kim Kardashian-West's oyster. In a year that's already included the launch of a sunglasses line, body foundation, and a possible fragrance with Kylie Jenner, the celeb who does it all has now announced the upcoming arrival of her own shapewear collection.

On Tuesday (June 25) morning, Kim shared the news of Kimono, a shapewear line that she says took her 15 years to complete. "I would always cut up my shapewear to make my own styles, and there have also been so many times I couldn’t find a shapeware color that blended with my skin tone so we needed a solution for all of this," she wrote on Instagram. For the line, which is "coming soon," Kim included pieces in sizes XXS to 4XL in nine different shades.

The collection seems to be one that Kim had secured a patent for in May 2018. As previously pointed out by Cosmopolitan UK, many on social media had criticized her choice of name, writing, "first of all everyone needs to understanding that her calling it ‘kimono intimates’ is an example of cultural appropriation, given she is not one bit japanese nor oriental asian, and that’s why is insulting." Today's announcement was met with similar criticism from social media.

She didn't share which pieces will be available for purchase and when, but she did unveil a solution short, which features one longer side to be worn under dresses or skirts. Followers eyeing the pictures on Twitter, expressed confusion at how the short would be worn, but then called the idea "kind of genius."

Shapewear is generally used to provide the back and bust with support, but it's not always needed. And as many on social media pointed out, Kim's initial ad campaign appeared to lack a diverse group of body types and sizes. "Could have included a wider range of body shapes in the pics," one follower noted. Another agreed, writing, "All these woman are the same body type, would be nice if it was universal to woman of all sizes instead of just one body type." Ultimately, whether you feel the need to wear shapewear remains up to you, and while the product does have a purpose, fashion should be about celebrating what makes you feel like your best, most stylish self.

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Source: Teenvogue.com

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