The global baby apparel market size was valued at USD 64.64 billion in 2023. The market is projected to grow from USD 67.47 billion in 2024 to USD 108.36 billion by 2032, exhibiting a CAGR of 6.10% during the forecast period.

The children's wear industry has been significantly influenced by the growing impact of social media and evolving fashion trends. An example of this is the introduction of Gerber Modern Moments baby apparel by Gerber Childrenswear LLC in March 2020. This clothing line, made from organic cotton, was developed in response to the rising demand for environment-friendly garments. Fortune Business Insights presents this information in their report titled "Global Baby Apparel Market, 2024–2032."

Top Key Companies Covered in the Baby Apparel Market:

• Carter's, Inc. (U.S.)
• Hennes & Mauritz AB (Sweden)
• Gerber Childrenswear LLC (U.S.)
• Cotton On Group (Australia)
• The Children's Place, Inc. (U.S.)
• Textile Design Industry, SA (Inditex) (Spain)
• Nike, Inc. (U.S.)
• Mothercare plc (U.K.)
• Gianni Versace S.r.l. (Italy)
• Burberry (U.K.)

Information Source: https://www.fortunebusinessinsights.com/baby-apparel-market-102106 

Segments:

Bodysuits Garner Substantial Market Share due to the Convenience Offered

The market is separated into top wear, bottom wear, and others based on kind. Top wear is divided into further categories, such as bodysuits and tops/shirts. The bodysuit market sector is expected to grow significantly since it provides parents with an easy way to change their diapers and a handy way to cover them.

Preference for Cotton Clothes leads to Segmental Growth

The market is segmented into cotton, wool, and other materials. Cotton's natural softness makes it a popular choice for children's clothing, which accounts for its domination in the market.

Increasing Newborn Boys to Lead to the Boys Segment Dominance

Boys and girls make up the two segments of the market based on the end-user. Boys is expected to lead the market because there are more male infants than female newborns worldwide.

Geographically, the market is examined in the Middle East, Africa, Asia Pacific, Europe, and South America.

Report Coverage:

The report offers: 

• Major growth drivers, restraining factors, opportunities, and potential challenges for the market. 
• Comprehensive insights into regional developments. 
• List of major industry players. 
• Key strategies adopted by the market players. 
• Latest industry developments include product launches, partnerships, mergers, and acquisitions.

Drivers & Restraints:

Positive Impact of Assisted Reproductive Techniques to Drive Market Growth

The number of infants has increased as a result of assisted reproductive techniques including surrogacy and in-vitro fertilization, which have been crucial in addressing parental infertility concerns. As a result, the market share of infant clothes has grown. Additionally, babies up to 24 months old frequently outgrow their apparel sizes, necessitating regular purchasing of new garments.

Conversely, the market growth for infant clothes may be hindered by practices such as renting, leasing, and re-commerce.

Regional Insights

Asia Pacific Leads the Market due to Presence of High Population

The number of infants has increased as a result of assisted reproductive techniques including surrogacy and in-vitro fertilization, which have been crucial in addressing parental infertility concerns. As a result, the market share of infant clothes has grown. Additionally, babies up to 24 months old frequently outgrow their apparel sizes, necessitating regular purchasing of new garments.

Conversely, the market growth for infant clothes may be hindered by practices such as renting, leasing, and re-commerce.

Competitive Landscape

Market Leaders Focus on Acquisitions and Mergers to Exceed Reach

Major companies in the market are strengthening their positions by pursuing tactics including supply chain enhancements and mergers and acquisitions. An illustration of this is the Children's Place, which in April 2019 expanded their product portfolio and increased the variety of kidswear items they offered by acquiring the assets of Gymboree and Crazy 8.

Key Industry Development: 

• January 2023: LVMH, also known as LVMH Moët Hennessy Louis Vuitton, launched its first baby apparel, shoes, and accessories collection. The collection will consist of a diversified range of apparel and accessories for babies from three to twelve months of age. This new collection launch will help enhance its product line.