Doug Landis, Emerge Capital growth partner, will talk startup storytelling at TC Early Stage in psyched are you about our TC Early Stage: Marketing Fundraising event? Still need some convincing? Here’s another great session we’ve got planned for the show, which will span July 8 and 9.

Emerge Capital Growth Partner Doug Landis will be joining us to discuss how early stage companies can build out the proper story for pitching VCs. It’s an important, but underdiscussed aspect of helping set your company apart from countless other startups vying for the same venture funding.

Landis knows a thing or two about storytelling. Before joining Emergence as a growth partner, it was actually part of his job title, serving as the chief storyteller and VP of sales productivity and enablement at Box. Before that, he served as a skills training manager at Google and senior director of corporate sales productivity at Salesforce.

These days, Landis drives sales and go-to-market strategies for Emergence Capital’s portfolio companies, working to help develop the next major player in the SaaS world.

Landis is joining a stacked lineup for our TC Early Stage: Marketing Fundraising event. The list includes Sequoia’s Mike Vernal (Product Market Fit Is All About Tempo), Coatue’s Caryn Marooney (formerly Facebook’s head of comms) and Superhuman’s Rahul Vohra (Growth Hacking) and Designer Fund’s Scott Tong (IFTTT co-founder and former head of product design at Pinterest). Grab your ticket now to attend Landis’s session plus 20 others (including a pitch off)!

Source: TechCrunch

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