Marketing
Anything to do with Marketing
Alexzander @Alexzander - over 2 years ago
How to Solve the Competition Problem in Digital Marketing
There are possibly hundreds of digital marketing strategies for businesses to use, and most of them have significant potential to be profitable. Search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and ot…
5 minutes read
Ismael @Ismael - over 4 years ago
A Clear Vision for Online Marketing, Lead Generation and Branding
The Vision Council’s VisionWatch market research reported that the total vision care industry generated $40.36 billion in revenue over the last year (2017). The amount included 22 million pairs of frames sold during the first quarter of 2017. The same report found that th...continued
5 minutes read
Joe @Joe - over 4 years ago
The 5 Cs of Content Marketing Copy
Master these five skills and you're well on your way to creating content that grabs attention and turns prospects into buyers.February 26, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own.The following excerpt is from Robert W. Bly’s The Conten...continued
5 minutes read
Kraig @Kraig - over 5 years ago
How to Launch a New Product [Free Checklist]
How to Launch a New Product [Free Checklist]Like a tree falling in the woods, if you launch a product without spreading the word -- will anyone use it? Will anyone evenwantit? Probably not. Whether you're launching something huge, something small, or you're updating a cur...continued
4 minutes read
Patrick @Patrick - 12 months ago
How to Safeguard Your Brand Against Economic Downturn
In times of economic downturn, it’s no surprise that marketing budgets are the first to get cut. The percentage of […] The post How to Safeguard Your Brand Against Economic Downturn appeared first on ReadWrite.
5 minutes read
Kraig @Kraig - over 5 years ago
The future of chocolate is pink
The future of chocolate is pinkCountless chocolatiers melt Barry Callebaut chocolate for bonbons and bars. The Swiss company is among the leading manufacturers of high-quality cocoa products worldwide. Two years ago, Callebaut launched what it calls a fourth type of choco...continued
3 minutes read
Jany @Jany - about 1 year ago
Behind the scenes: How Cvent built an entire webinar using ChatGPT
The true story of one marketing team’s quest to find out if ChatGPT can be used to build a webinar from start to finish.
6 minutes read
Rahsaan @Rahsaan - 10 months ago
How to Measure B2B Influencer Marketing ROI
Are you feeling the pressure to prove your marketing team’s ROI? If so, you’re in good company. In our 2023... The post How to Measure B2B Influencer Marketing ROI appeared first on B2B Marketing Blog - TopRank®.
5 minutes read
Elliott @Elliott - about 1 month ago
Ultra-gory 'Terrifier 3' is using puking viewers as a marketing tool. The same hype helped 'Terri...
The distributor of "Terrifier 3" said 11 people walked out and one person vomited at a recent screening. That's great publicity for the horror movie.
4 minutes read
Cameron @Cameron - over 3 years ago
5 Tips to Improve Your Digital Marketing Efforts
Digital marketing is an ever-growing part of business success. According to Statista, in February 2020, U.S. marketing executives were devoting a whopping 13.2% of their company’s revenue toward marketing budgets. The allotted budget spend was up from an aver…
5 minutes read
Cameron @Cameron - about 3 years ago
How Your Brand Should Invest in Athletes and the Future of the NIL Movement
The dawn of marketing through blue checkmarked student-athletes is upon us.
6 minutes read
Ericka @Ericka - over 2 years ago
6 Great Content Marketing Examples for Fintech Startups
A smart content marketing strategy can be an effective way for fintech companies to stand out from the crowd and drive customer acquisition. Let's take a look at how these successful fintech startups use content to engage with their audience.
5 minutes read
Geovany @Geovany - about 5 years ago
Veteran enterprise exec Bob Stutz is heading back to SAP
Veteran enterprise exec Bob Stutz is heading back to SAP – TechCrunchBob Stutz has had a storied career with enterprise software companies, including stints at Siebel Systems, SAP, Microsoft and Salesforce. He announced on Facebook last week that he’s leaving his job as h...continued
3 minutes read
Zetta @Zetta - about 2 years ago
Businesses Need to Rethink Lead Management. Here's How Tech Can Help.
Today's buyer journeys have become increasingly self-directed. Marketing and sales teams need to anticipate buyer needs and curate personalized interactions — and these technology solutions can help.
5 minutes read
Garnet @Garnet - over 2 years ago
Why focusing on rewards and loyalty should be your top marketing priority
Delivering personalized offers that match the needs of consumers can help merchants find and retain customers.
5 minutes read
Liliane @Liliane - over 4 years ago
How to Build an Opt-In Elist of Customers and Prospects
March 25, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own.The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & NobleIf you want to ramp up your online marketing program, your first...continued
5 minutes read
Meggie @Meggie - almost 4 years ago
Influencer Marketing Strategy Won't Work Without This One Key Ingredient
Clout, skill, charisma and content are all vital ingredients of an effective influencer strategy, but without empathy, there is no guarantee it'll last.
5 minutes read
Rahsaan @Rahsaan - about 5 years ago
Learn how to win customers and influence consumers at Disrupt Berlin
Learn how to win customers and influence consumers at Disrupt Berlin – TechCrunchEvery startup is a story and every startup’s success depends — on some level — on how well they can either tell that story or get that story told.The best stories are the ones that create an ...continued
3 minutes read
Torey @Torey - almost 4 years ago
6 Reasons Why Having an Email Marketing List Is Better Than Any Social Media
Most entrepreneurs neglect their email marketing strategies. Here's why that's a mistake.
5 minutes read
Rowan @Rowan - 12 months ago
How Thryv Provides a SaaS Platform with the Tools Small Businesses Need to Succeed
Building a tech stack can be a daunting (and long-term) process for any size business. Paying for several applications, each […] The post How Thryv Provides a SaaS Platform with the Tools Small Businesses Need to Succeed appeared first on ReadWrite.
5 minutes read
Assunta @Assunta - over 4 years ago
The Top 5 Perks of Marketing Automation
There are no downsides to getting on board with the right software.March 19, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own.By now, most business leaders and marketers fully understand the importance of having a marketing-automation software....continued
5 minutes read
Elaina @Elaina - about 1 year ago
Artificial Intelligence Is Taking Over Marketing
AI has made great strides within the marketing department, with a large percentage of companies using it today. Learn the AI tools out there that can help you improve.
5 minutes read
Sandrine @Sandrine - almost 4 years ago
Vaccine and marketing groups take up challenge of promoting shots to pandemic's hardest-hit - Reu...
In November, the National Black Church Initiative organized a 15-church community campaign in Baltimore to encourage Black Americans to get their flu shots. Eleven people in a city of 600,000 showed up.
5 minutes read
Cyril @Cyril - about 1 year ago
Elevate B2B Marketing News Weekly Roundup: Bigger B2B Budgets, Marketing AI Usage Study & Instagr...
More than 50% of B2B marketers report bigger budgets 53 percent of B2B marketing managers have said that their organization’s... The post Elevate B2B Marketing News Weekly Roundup: Bigger B2B Budgets, Marketing AI Usage Study & Instagram’s Longer Reels appear…
5 minutes read
Maida @Maida - over 1 year ago
Elevate B2B Marketing News Weekly Roundup: Longer B2B Buying Cycles, AI Marketing Usage Study, & ...
Improving Conversion Rates Continues to be the Top B2B Revenue Marketing Priority 66 percent of B2B marketers have said that... The post Elevate B2B Marketing News Weekly Roundup: Longer B2B Buying Cycles, AI Marketing Usage Study, & WhatsApp Gets Screen-Shar…
5 minutes read