Marketing

Anything to do with Marketing

Elian @Elian - almost 3 years ago

What Is Business Climate Change, and Are You Prepared for It?

Hyper change is the new world order -- and marketing is at the epicenter of the revolution.

4 minutes read

Americo @Americo - over 5 years ago

There’s Only One Big Rewards Card Offer I Don’t Expect to Last

There's Only One Big Rewards Card Offer I Don't Expect to LastI receive compensation for content and many links on this blog. You don’t have to use these links, but I am grateful to you if you do. American Express, Citibank, Chase, Capital One and other banks are advertis...continued

3 minutes read

Hulda @Hulda - over 1 year ago

Summer of spam

The increasing tide of spam calls, emails, and texts has made the internet feel hostile. I’ve retreated to a group chat, like a walled city amidst raging torrents of garbage.

4 minutes read

Hannah @Hannah - 3 months ago

Marketing for the lulz

It often surprises people to learn just how unfunny making comedy can be. I worked with this week’s master of marketing some years ago out of The Onion’s HQ, so we’ve both been behind the scenes. A business is still a business, and marketing is still marketin…

4 minutes read

Rahsaan @Rahsaan - over 5 years ago

Khloé Kardashian Says “Contouring” Is Why Her Nose Looks Wonky

Khloé Kardashian Says “Contouring” Is Why Her Nose Looks WonkyKhloé Kardashian appeared in one of those Vogue videos where they do their makeup casually while grabbing at $90 moisturizers and products selected by the Condé Nast marketing teams while also already wearing t...continued

3 minutes read

Felicita @Felicita - about 3 years ago

Steven Madden (SHOO) Stock Outpaces Industry YTD: Here's Why

Steven Madden's (SHOO) e-commerce business exhibits momentum. The company ramps up its digital marketing efforts and innovates capabilities to tap hig...

4 minutes read

Izaiah @Izaiah - almost 3 years ago

The 5 trends in content marketing in 2022

Content Marketing has brought in returns of 42 billion dollars each year and this statistic will continue to grow. Do you already have a strategy?

4 minutes read

Webster @Webster - over 5 years ago

Revolut opens tech hub in Berlin

Revolut opens tech hub in Berlin – TechCrunchFintech startup Revolut is opening a small tech hub in Berlin. There’s already a ton of fintech talent in the city as it’s the hometown of N26. The company plans to hire 80 people at first for many different tech jobs, from sof...continued

2 minutes read

Manley @Manley - almost 5 years ago

Pier 1 Imports to Close Up to 450 Stores and Cut Jobs

Pier 1 Imports to Close Up to 450 Stores and Cut JobsPier 1 Imports, the specialty furniture chain once hailed as a trendy destination for young professionals, saidon Monday that it might close up to 450 of its 936 stores, as well as some distribution centers, and lay off...continued

2 minutes read

Marie @Marie - over 2 years ago

4 Tips for Developing a Marketing Plan That Will Actually Grow Your Business

A multi-faceted marketing plan can be the difference between stagnation and growth for your company.

4 minutes read

Alan @Alan - about 2 years ago

What the Future May Hold for Account-Based Marketing

What should marketers expect after the novelty of ABM and ABX wears off and the industry evolves again?

4 minutes read

Giles @Giles - over 2 years ago

Why connected TV is relevant for game developers and marketers

Connected TV is relevant for gaming in two essential ways: as a marketing channel and as a platform - and the impact is measurable.

4 minutes read

Abbie @Abbie - 3 months ago

Kamala Harris' Vogue-ready campaign merchandise may be another big marketing win

Kamala Harris got some of the country's top designers to design her new merchandise collection, and experts say it can draw in donations.

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3 minutes read

Dayton @Dayton - 29 days ago

Games marketing firm Livewire on the attention economy across generations

Livewire's recent study shows that the next generations of gamers -- Z and Alpha -- expect ads, but they want a very particular kind.

4 minutes read

Giovanni @Giovanni - over 2 years ago

4 Post-Pandemic Marketing Lessons to Embrace Today

Some adaptations to Covid-19 will prove temporary, but others will both endure and be a boon to future growth.

4 minutes read

Leda @Leda - over 2 years ago

The Key to Engaging Your Customer Base

Marketing expert Elizabeth Sexton shares how Aligned Modern Health, the multi-location holistic wellness business, manages their online presence while subtly showing their customers the power of online reviews.

4 minutes read

Alexie @Alexie - about 2 years ago

5 Ways to Increase Brand Awareness in Tough Economic Times

Your brand awareness can increase during strenuous times if you follow these five marketing and branding strategies.

4 minutes read

Priscilla @Priscilla - over 5 years ago

Shopify integrates Apple Business Chat for all 800,000+ merchants

Shopify integrates Apple Business Chat for all 800,000+ merchantsMerchant backend provider Shopify today said that Apple Business Chat is coming to all of its clients worldwide, numbering over 800,000.Merchants can "manage and respond" to interactions via Shopify Ping , a...continued

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2 minutes read

Jarod @Jarod - over 2 years ago

Column: Unusual drop in China's soy demand could precede pork contraction -Braun - Reuters.com

China appears to be significantly throttling soybean imports this year to well below recent norms following a record haul last marketing year, which had coincided with a meaningful restoration of its hog herd, the world's largest.

4 minutes read

Americo @Americo - 7 months ago

Emotion could be a better way to measure brand value

Marketing has never had an industry standard for measuring brand value. CMOs may start turning toward emotion as the best metric.

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4 minutes read

Jerrold @Jerrold - 2 months ago

Digital Marketer Jenna Kutcher Thinks You're Overcomplicating It

On my fridge, I’ve got a magnet my parents gave me that says, "Hold on… Let me overthink this." So today's marketing master's third lesson really hits home for me.

4 minutes read

Moises @Moises - almost 4 years ago

Kenshoo acquires Signals Analytics to supplement its AI-powered marketing platform

Kenshoo is acquiring Signals Analytics to create an advanced marketing automation platform fueled by AI technologies.

4 minutes read

Hank @Hank - over 5 years ago

Drugmaker to pay $1.4 billion in largest US opioid treatment settlement

Reckitt Benckiser to pay $1.4 billion in opioid treatment settlementBuprenorphine is a opioid used as an alternative to methadone to help addicts recovering from heroin use. Buprenorphine is different from other opioids because it's a "partial opioid agonist," which means...continued

2 minutes read

Meggie @Meggie - over 3 years ago

If You're Using These Marketing Tactics, You're Hurting Your Brand's Credibility

You'll need good marketing to increase sales in your business, so have a solid strategy.

4 minutes read

Giles @Giles - over 2 years ago

Why Most Digital Entrepreneurs Don't Have Their Priorities Straight

Accepting new changes in the digital marketing world is key to succeeding.

4 minutes read