Marketing

Anything to do with Marketing

Iva @Iva - over 3 years ago

With Workfront, Adobe combines automated workflow with customer experience

Five months ago, Adobe purchased Workfront for $1.5 billion, a company that helps build marketing department workflows. Today the company is officially announcing how it intends to use it. As marketing executives try to balance mapping strategy to the creativ…

3 minutes read

Minnie @Minnie - 8 months ago

Adobe’s new GenStudio platform is an AI factory for advertisers

Adobe has announced a new AI-powered ad creation platform that aims to make it easier to use the company’s generative AI tools for building marketing campaigns.

3 minutes read

Joe @Joe - about 3 years ago

Seeking nominations for the top affiliate marketing programs for social-media influencers

Insider is compiling a list of the leading affiliate marketing platforms for influencers and we want to hear from you.

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2 minutes read

Giles @Giles - over 3 years ago

Why You Shouldn't Worry About Your 'Gut Health'

Our digestive system is a hugely important part of our bodies, and its health is rightly important to us. Without good gut health, we might be in pain, or suffer embarrassing symptoms, or worse. But it does not follow that we need to load up on foods or produ…

3 minutes read

Juliet @Juliet - over 4 years ago

Daily Crunch: SpaceX’s first astronaut launch is a ‘go’

SpaceX is giving astronauts a lift to the International Space Station, a new jailbreak can unlock any iPhone and a startup raises $250 million to reduce food waste.Here’s your Daily Crunch for May 26, 2020.1. NASA and SpaceX confirm SpaceX’s first ever astronaut launch is...continued

3 minutes read

Elvie @Elvie - almost 4 years ago

Genflow nabs $11M investment from BGF

Genflow, a London an0d LA-based brand building agency that offers an e-commerce and mobile tech platform to let influencers start companies, has raised $11 million in funding. Leading the round is U.K. investor BGF. The injection of capital will be used by Ge…

3 minutes read

Angus @Angus - over 4 years ago

Minted.com’s Mariam Naficy will join us at TechCrunch Early Stage

At Early Stage, the first event of its kind from TechCrunch, entrepreneurs will have the opportunity to learn from some of the greatest minds in the tech world across categories like fundraising, scaling, operations and marketing. Alongside these VCs, lawyers, growth mark...continued

3 minutes read

Eleanora @Eleanora - over 3 years ago

GM marketing spend will return to normal levels post pandemic-chief marketing officer - Reuters UK

General Motors Co's marketing and promotional spending will return to normal levels after the COVID-19 pandemic caused that budget to drop last year, the U.S. automaker's top marketing officer said on Monday.

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3 minutes read

Jimmy @Jimmy - 6 months ago

The next food marketing blitz is aimed at people on new weight-loss drugs

Taking a weight-loss drug? Food makers have just the new food for you.

3 minutes read

Ericka @Ericka - 8 months ago

Antiabortion Disinformation Ads Ran Rampant on Facebook and Instagram

Hundreds of antiabortion ads on Meta’s platforms have been disseminated all over the world, new research finds.

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3 minutes read

Bobby @Bobby - over 4 years ago

Learn how to build a freelance empire with these online courses

Products featured here are selected by our partners at StackCommerce.If you buy something through links on our site, Mashable may earn an affiliate commission.TL;DR: Learn how to profit off your freelance career with the Become A Solopreneur Expert Bundle for $39, a 97% s...continued

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3 minutes read

Allene @Allene - about 3 years ago

4 ways to leverage ROAS to triple lead generation

Whether you’re investing in your human resources or in critical tech, some outlay in the short term is always needed for long-term success. That's true when it comes to marketing as well.

3 minutes read

Eleanora @Eleanora - over 2 years ago

Juul must face New York AG's lawsuit over teen addiction - Reuters

Beleaguered e-cigarette maker Juul Labs Inc must face a lawsuit by New York's attorney general accusing it of fueling teen nicotine addiction in the state through deceptive and misleading marketing.

3 minutes read

Liliane @Liliane - over 5 years ago

Activities | Geneva Centre for Security Policy

Geneva Centre for Security PolicyThe GCSP was born out of a tailor made course designed to meet the specific needs of government actors. We continue to grow with, and through, our partners who have diversified across sectors and around the world to include international ...continued

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2 minutes read

Abbie @Abbie - about 3 years ago

Apellis (APLS) Gets CHMP Nod for Rare Blood Disorder Drug (Revised)

The CHMP gives a positive opinion on and recommends granting marketing authorization to Apellis' (APLS) Aspaveli for the treatment of adults with paroxysmal nocturnal hemoglobinuria.

3 minutes read

Moises @Moises - over 4 years ago

Now Is the Ideal Time to Invest in Influencer Marketing

June 10, 2020 3 min readOpinions expressed by Entrepreneur contributors are their own.Coronavirus has thrown the ad industry in disarray. Offices are closed and staff are working from home. Productions have been postponed or canceled. budgets have been slashed. The tradit...continued

3 minutes read

Emmie @Emmie - over 2 years ago

Etsy Screws Over Sellers (Again)

Two things became pretty clear on Etsy’s latest earning call: the platform is making more money than ever, and sellers are going to start seeing a lot less of it. Read more...

3 minutes read

Minnie @Minnie - almost 3 years ago

Juul to pay $14.5 mln to settle AZ lawsuit over youth marketing - Reuters

E-cigarette giant Juul Labs Inc has agreed to pay $14.5 million to settle a lawsuit by the state of Arizona accusing it of fueling a vaping epidemic by marketing its products to minors.

3 minutes read

Anderson @Anderson - about 1 year ago

What Makes a Video Game Remake Actually Worth Playing?

From Pokémon to Resident Evil 4, it's time to separate the reimagined classics from the brazen cash-grabs.

3 minutes read

Ismael @Ismael - over 4 years ago

Tristan Thomas, Monzo’s long-standing VP of Marketing, is departing the challenger bank

Tristan Thomas, Monzo’s long-standing VP of Marketing — who joined the challenger bank almost five years ago when it had less than 15 employees! — has announced internally that he is departing at the end of the year.For the time being, his destination is unknown (even to ...continued

3 minutes read

Elody @Elody - 6 months ago

Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]

This week on the Marketing Update on HubSpot.tv, Mike and Karen discussed a couple of crazy, out-of-the-box marketing campaigns. Domino's Goes Real Time The first example came from Domino's Pizza. Back in April 2009 on the Marketing Update, we talked…

3 minutes read

Roger @Roger - over 2 years ago

Flavored e-cigarette companies lose challenge to FDA marketing denials - Reuters.com

A federal appeals court has concluded that the U.S. Food and Drug Administration did not act unreasonably in barring two makers of flavored liquid for e-cigarettes from marketing their products as the regulator combated a spike in youth vaping.

3 minutes read

Alexzander @Alexzander - over 4 years ago

How to Prevent Spammy Notifications from iPhone and iPad Apps

Photo : ShutterstockApple recently updated its App Store guidelines to allow apps to blast you with push notifications that contain advertising, marketing, or other promotions. The move doesn’t come as much of a surprise, given that Apple has been doing this within its ow...continued

3 minutes read

Josiah @Josiah - almost 3 years ago

How to Stop Verizon, AT&T, and T-Mobile From Collecting Your Phone Data to Sell Ads

Social media sites, web browsers, and smartphone apps aren’t the only ways companies track your data: Your phone service provider collects data right from your phone, too. AT&T, T-Mobile (which now owns Sprint and MetroPCS), and Verizon all track location, we…

3 minutes read

Cynthia @Cynthia - about 2 months ago

Inside the Anti-Vax Facebook Group Pushing a Bogus Cure for Autism

Parents of newborns are reporting symptoms including diarrhea, twitching, and “complete toddler meltdowns” after giving them Pure Body Extra detox treatment.

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3 minutes read