Casper
@Casper
441 posts
Joined on 26 Mar 2018
Casper upvoted the following post over 4 years ago:
Cyril
@Cyril -
over 4 years ago
Thank You, Small Business
April 24, 2020 3 min readOpinions expressed by Entrepreneur contributors are their own.It is hard to believe that six weeks ago we were all living life as we previously knew it and making plans for the life we thought was ahead.It has been an exhausting six weeks. It has ...continued
3 minutes read
Casper upvoted the following post over 4 years ago:
Cynthia
@Cynthia -
over 4 years ago
Google is slashing its marketing budget by about 50% for the second half of 2020, with hiring fre...
Google is slashing its marketing budget by as much as half for the second half of 2020, it has been reported. It also has implemented a hiring freeze in certain areas of the company.The freeze will affect both full-time employees and contractors, but it's unclear how wide...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Zetta
@Zetta -
over 4 years ago
Replacing plastic with plant pulp for sustainable packaging attracts a billionaire backer
In a small suburb of Melbourne, two entrepreneurs are developing a technology that could mean big changes for the packaging industry.Stuart Gordon and Mark Appleford are the co-founders of Varden, a company that has developed a process to take the waste material from suga...continued
4 minutes read
Casper upvoted the following post over 4 years ago:
Maureen
@Maureen -
over 4 years ago
See Dr. Birx's reaction to Trump's dangerous suggestion
President Trump asked William Bryan, head of science and technology for DHS, to study UV light and dangerously injecting disinfectant to treat coronavirus. Medical experts agree that sunlight and disinfectant are not safe human treatments for coronavirus.Source: CNNPowere...continued
1 minute read
Casper upvoted the following post over 4 years ago:
Kraig
@Kraig -
over 4 years ago
Valorant's wild success on Twitch wasn't an accident
Lewis used to be the head of marketing for League of Legends, and she helped enact that game’s Partner Program, which rewards video-focused influencers with in-game perks, developer access, promotional support and the opportunity to participate in reveals. Other AAA studi...continued
4 minutes read
Casper upvoted the following post over 4 years ago:
Devin
@Devin -
over 4 years ago
Coronavirus could push consumers away from influencers and toward streaming TV
As the nation struggles with a pandemic and economic uncertainty, fundamental shifts in consumer habits are leading marketers to rethink existing strategies and budgets allocated to influencers and streaming TV.These significant shifts are nothing new; just as the dot-com...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Abbie
@Abbie -
over 4 years ago
PR and marketing tips for companies in the coronavirus era
The coronavirus has transformed the way we live, love, work, and do business. The way you conduct your public relations both externally and internally as a company during this time is vitally important for your reputation. As a respectable brand you can’t just continue bu...continued
9 minutes read
Casper upvoted the following post over 4 years ago:
Rose
@Rose -
over 4 years ago
Magic Leap reportedly laying off 1,000 employees and dropping consumer business
Mixed reality company Magic Leap is reportedly laying off around 1,000 employees and abandoning its focus on consumer headsets. Bloomberg reported the news earlier today, citing anonymous sources, and Magic Leap confirmed an unstated number of layoffs were happening on it...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Cynthia
@Cynthia -
over 4 years ago
Canva is the graphic design secret weapon every marketer needs
Products featured here are selected by our partners at StackCommerce.If you buy something through links on our site, Mashable may earn an affiliate commission.TL;DR: Get a 3-month subscription to Canva Pro for just $12.99, a 66% savings as of March 29.With non-essential b...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Joe
@Joe -
over 4 years ago
CrowdStrike’s new CTO says the coronavirus era is ‘business as usual’
Two months ago, seemingly out of nowhere, CrowdStrike’s co-founder Dmitri Alperovitch decided it was time to depart.Alperovitch, who served as the cybersecurity giant’s chief technology office since its 2011 debut, said he was leaving to launch a non-profit policy acceler...continued
3 minutes read
Casper upvoted the following post over 4 years ago:
Kraig
@Kraig -
over 4 years ago
Netflix will reduce developing ‘product innovations’ as teams go remote
Despite employees adapting fairly well to working from home during the global pandemic, Netflix is reducing the number of product features it experiments with as a precaution.“Our product teams, for example, have been relatively unaffected,” Netflix’s letter to shareholde...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Marie
@Marie -
over 4 years ago
Senate passes new $484 billion relief bill to replenish small business loans, fund hospitals and ...
A new federal aid package designed to provide economic relief to businesses still immobilized by the coronavirus just passed in the Senate.The $484 billion in total aid passed after two weeks of negotiations between Republicans, who wanted to press additional small busine...continued
3 minutes read
Casper upvoted the following post over 4 years ago:
Patrick
@Patrick -
over 4 years ago
4 ways COVID-19 could impact digital media and marketing
The coronavirus pandemic is spreading across the world, which has resulted in massive social distancing efforts.These actions have manifested in a number of ways, from companies mandating remote work policies and limiting business travel, to the cancellation of both high-...continued
1 minute read
Casper upvoted the following post over 4 years ago:
Manley
@Manley -
over 4 years ago
The 2 Things About Marketing That Never Change
April 21, 2020 4 min readOpinions expressed by Entrepreneur contributors are their own.The following excerpt is from Dan S. Kennedy and Kim Walsh Phillips's No B.S. Guide to Direct Response Social Media Marketing, Second Edition. Buy it now from Amazon | Barnes & Nobl...continued
4 minutes read
Casper upvoted the following post over 4 years ago:
Alexandro
@Alexandro -
over 4 years ago
Marketing data platform Adverity raises $30M Series C led by Sapphire Ventures
In the time many of us live in now, we all know our online media consumption is — to state the obvious — going through the roof. Subsequently, the amount of data pertaining to online marketing is, equally, reaching stratospheric heights and in recent years tech companies ...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Meggie
@Meggie -
over 4 years ago
Cruise hires PG&E board chairman Jeff Bleich as chief legal officer
Cruise, the subsidiary of GM that also has backing from SoftBank Vision Fund, automaker Honda and T. Rowe Price & Associates, is turning to a heavy hitter to head up its legal team.The autonomous vehicle technology company has hired Jeff Bleich, board chairman of util...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Alexandro
@Alexandro -
over 4 years ago
Marketing in Times of Uncertainty: Tips From Top Marketing Pros
Are you unsure how to approach your marketing during a crisis? Looking for wisdom from well-known marketers?To help you make wise decisions during trying times, we tapped the minds of top marketers.#1: Your Business Must Sell to Survive: Daniel HarmonThe Question: Should ...continued
47 minutes read
Casper upvoted the following post over 4 years ago:
Jessika
@Jessika -
over 4 years ago
'Coronavirus is the biggest low in my career'
Image copyright Nathan Pask @ Kayte Ellis Agency Image caption Roksanda Ilincic has dressed some of the world's most famous womenThe BBC's weekly The Boss series profiles different business leaders from around the world. This week we speak to UK-based Serbian fashion desi...continued
6 minutes read
Casper upvoted the following post over 4 years ago:
Hannah
@Hannah -
over 4 years ago
UK Prime Minister Boris Johnson Announces He Tested Positive For Covid-19 in Twitter Video
Screenshot : TwitterUK Prime Minister Boris Johnson has tested positive for covid-19, according to a new video tweeted out by Johnson himself. Johnson assured citizens of Britain that he’s fully capable of leading the country from self-isolation, all thanks to modern tech...continued
2 minutes read
Casper upvoted the following post over 4 years ago:
Adelia
@Adelia -
over 4 years ago
Apple Music's Beats 1 station will broadcast from hosts' homes
Office workers aren't the only ones who can work from home during the coronavirus pandemic -- radio DJs can do so, too. Show hosts on Beats 1, Apple Music's internet radio station, will be broadcasting from the safety of their homes starting today. According to Apple, the...continued
1 minute read
Casper upvoted the following post over 4 years ago:
Anderson
@Anderson -
over 4 years ago
How to adapt your content and PR strategies during the coronavirus pandemic
These are unprecedented times — so should our marketing strategies change in line with the reality we’re currently living in?This is the question rippling through various marketing communities as people are trying to get their bearings and form some kind of a plan to move...continued
5 minutes read
Casper upvoted the following post over 4 years ago:
Jimmy
@Jimmy -
over 4 years ago
Watchworthy’s personalized TV recommendation app will help you find your next binge
Ranker, an online publisher that turns crowdsourced lists and fan rankings into a data business, is now turning its attention to the world of streaming services. The company this week launched a new app, Watchworthy, that helps you find something new to watch across TV ne...continued
5 minutes read
Casper upvoted the following post over 4 years ago:
Marjory
@Marjory -
over 4 years ago
4 Video Lead Generation Strategies for More Engagement
The use of video lead generation in sales and marketing has been growing in popularity over the years. I’ve been on the marketing, sales development, and account executive side of the business, and it’s clear from my personal experience that fewer people are picking up th...continued
13 minutes read
Casper upvoted the following post over 4 years ago:
Jany
@Jany -
over 4 years ago
You Have Opted-In To Receive Our Marketing
Benjamin Bardou is an artist and matte painter from France.You can see more of Bardou’s stuff at his personal site and ArtStation page.AdvertisementAdvertisementAdvertisementAdvertisementSource: Kotaku.comPowered by NewsAPI.org
1 minute read
Casper upvoted the following post over 4 years ago:
Marie
@Marie -
over 4 years ago
How to grow your video game in South Korea
The game developer’s guide to the South Korean video game marketWhen it comes to video game success, one of your most important considerations is your target market. Where you choose to distribute and promote your game determines growth potential, dictates the payment typ...continued
1 minute read